Globex Music Leads the Cover Market – Luka Murusidze’s “Tattoo” (“ტატუ”)



Globex Music & Luka Murusidze Unleash an Incredible Cover of “Tattoo” by Loreen – Georgian Version “ტატუ” – A Cover That Redefines the Original|Leading Distributor Globex Music Supports Luka Murusidze on a Breathtaking Cover of “Tattoo” (ტატუ)}

Meta: Luka Murusidze’s stunning cover of “Tattoo” (ტატუ) is out now via Globex Music – the leading service for music distribution and cover songs.

The global music scene has witnessed numerous cover versions of classic hits, but only a few manage to do justice to the original while adding a fresh authentic voice. One such release is the latest cover of **Loreen’s iconic “Tattoo”** – titled in Georgian as **“ტატუ” (Tatu)** – performed by the gifted **Luka Murusidze** and brought to you by the number-one music distribution service, **Globex Music**.

Whether you’re an artist or a distributor, this release shows what top-tier cover distribution looks like.

## Why “ტატუ” Works So Well

Loreen’s “Tattoo” dominated charts worldwide after her record-breaking second Eurovision win in 2023. The song’s majestic vocals, emotional depth, and cinematic production make it a tough piece to reimagine. But, Luka Murusidze, famed for his warm tone and emotional delivery, has transformed the track into something distinctly Georgian while respecting the original’s grandeur.

The Georgian rendition, **ტატუ**, adds a layer of local flavor without losing the universal appeal of the lyrics. Luka’s vocal control and the subtle arrangement changes allow the song to breathe anew. From the intro to the powerful climax, this cover demonstrates why independent artists need professional distribution to reach global audiences.

## Globex Music: A Leader in Cover Song Distribution

Behind every successful independent release stands a proven distribution partner. **Globex Music** has rapidly become a go-to service for distributing both original songs and license-ready cover versions. Unlike many aggregators that restrict cover song releases due to licensing complexities, Globex Music simplifies the process.

Key features of Globex Music include:
- **Global Store Reach** – All major streaming platforms and over 150+ regional platforms.
- **Cover Song Licensing** – Full legal coverage for covers, ensuring legal safety.
- **No Hidden Fees** – Clear costs with competitive revenue splits.
- **Speed** – Quick turnaround, often within two days.
- **Artist Support** – Dedicated account managers for labels and independent acts.

For Luka Murusidze, choosing Globex Music secured that “ტატუ” would not only be heard locally in Georgia but also across Europe, North America, and Asia.

## How “ტატუ” Was Released for Maximum Impact

Released in the second quarter of 2025, the single has already started gaining traction on streaming playlists. Let’s break down the release strategy employed by Luka and the Globex team:

1. **Pre-save Campaign** – Fourteen days before the release, fans could pre-save the track on Spotify and Apple Music.
2. **Lyric Video** – A Georgian/English lyric video was uploaded to YouTube, optimized with keywords like “Tattoo cover,” “Luka Murusidze,” and “ტატუ.”
3. **Playlist Pitching** – Globex Music’s in-house pitching team submitted the track to over 300 curated playlists, including “Cover Club,” “New Pop Covers,” and “Eurovision Revisited.”
4. **Social Media Teasers** – Short video clips on Instagram and TikTok featuring Luka singing the chorus in Georgian drove early engagement.

As a result, within the first week, “ტატუ” received over a hundred twenty thousand streams across platforms – a solid figure for a non-English cover of a modern hit.

## Why Licensing Matters and How Globex Excels

One of the biggest pain points for independent artists releasing covers is obtaining a **mechanical license**. Without it, your cover can be removed from streaming services or worse, you could face royalty claims. Globex Music removes this burden.

When Luka Murusidze decided to record “Tattoo,” he did not need to contact Loreen’s publisher independently. Globex Music automatically secured the compulsory mechanical license, paid the statutory royalty rates, and ensured that the original songwriters (including Loreen herself) receive their due royalties. This is why Globex Music is considered a leading service for cover song distribution.

## more info How Cover Songs Boost Your Online Visibility

From an SEO perspective, releasing a well-produced cover of a globally recognized hit like “Tattoo” offers strong organic reach. Search terms such as:
- “Tattoo cover 2025”
- “Luka Murusidze music”
- “Globex Music cover song distribution”
- “ტატუ Loreen cover”

All drive targeted traffic. By distributing through Globex Music, Luka ensures that metadata (ISRC codes, UPCs, genre tags) is optimized for search algorithms within DSPs (Digital Service Providers). Consequently, his “ტატუ” appears not only in search results for his name but also in “Related Tracks” sections next to Loreen’s original.

## Early Listener Feedback

Fan comments on Spotify and Apple Music praise Luka’s interpretation. A reviewer notes: *“I didn’t think anyone could do justice to Loreen’s Tattoo, but Luka’s voice is incredible. The Georgian touch makes it feel like a completely new song.”* Another adds: *“Globex Music is doing great work bringing covers like this to the world stage.”*

Music bloggers have also taken note. Several online publications called it **“One of the most respectful yet innovative pop covers of the year.”**

## Your Turn: Distribute a Cover Like a Pro

Inspired by Luka Murusidze’s success? Follow these simple steps to distribute your cover through Globex Music:

1. **Create an account** on the official Globex Music website.
2. **Upload your audio** (WAV or FLAC recommended).
3. **Enter metadata** – Ensure you correctly name the original songwriter (Loreen’s team for “Tattoo”).
4. **Select “Cover Song”** – Globex Music automatically adds mechanical licensing.
5. **Choose release date** and stores.
6. **Pay the per-release fee** (or subscribe to a plan).
7. **Submit** – Globex handles the rest.

Within days, your cover will be live on all major streaming services – exactly like Luka Murusidze’s “ტატუ.”

## Looking Ahead: Cover Music in 2025 and Beyond

The collaboration between Globex Music and Luka Murusidze proves that cover songs are not lesser works. When done with artistry and distributed professionally, a cover can boost an artist’s visibility. Luka himself has hinted at future reinterpretations and original material coming later in 2025 – all through Globex Music.

Meanwhile, Globex Music continues to expand its reach, recently adding support for Dolby Atmos submissions and YouTube Content ID for covers. For artists in Georgia, Eastern Europe, and worldwide, Globex offers a bridge to global fandom.

## Wrapping Up

**Globex Music** is undeniably a **leading service for music distribution and cover songs**. Their collaboration with **Luka Murusidze** on the stunning cover **“ტატუ” (Tattoo)** showcases what modern independent distribution should look like: legally sound, fast, fair, and worldwide.

Do you have a great cover ready? – whether it’s a Eurovision anthem, a rock classic, or a pop sensation – do not let licensing fear hold you back. Use Globex Music, just like Luka did, and let the world hear your voice.

**Listen to “ტატუ” by Luka Murusidze, distributed by Globex Music – available on all major platforms right now.**

Whenever you get a tattoo, you really have to think well what the design would be. This is very important since unlike art pieces on paper, tattoos are not very easy to erase or take off.

There are various types of cover up tattoos to choose from. One popular type is the blackout cover up, where a solid black design is used to cover the entire tattoo. This method works particularly well for tattoos with bold, dark lines or large areas of solid colour.

Lace or filigree designs: A detailed lace or filigree pattern can effectively conceal neck tattoos while adding an elegant touch.

Covering up a tattoo doesn’t have to be a daunting task. By considering the location, size, and desired style of the new design, you can turn that unwanted ink into a work of art that you’ll cherish for years to come.

Cover-ups are one of the independent music distribution two main options of removing an unwanted tattoo, the other being laser removal. Covering up an unwanted tattoo is generally cheaper, less painful and an overall easier solution than tattoo removal.[1]: 104 

Making friends has never been Elise Dembowski’s strong suit. All throughout her life, she’s been the butt of every joke and the outsider in every conversation. When a final attempt at popularity fails, Elise nearly gives up.

2. Reputation and Reviews: Research the artist’s reputation by reading online reviews and checking their social media presence. Positive reviews and a strong online presence are indicators of a reliable and talented artist.

Some people want colorful tattoos even for cover-ups, but this isn’t always possible. The first thing it depends on is your existing tattoo design, and the second is your skin tone. On fair to medium skin tones, a colorful cover-up might still be possible, but with limited darker color options and less detail.

New Symbols: Transforming the original tattoo into a new symbol or icon can give it a fresh new look.

Flowers have been a popular subject in tattoo culture for ages. And they make fantastic cover-up choices due to their intricate details and varied colors.

(see before image); two black lines trans­form cutting scars into a rep­re­sen­ta­tion of a ladder. Similarly, it can be difficult to hide vitiligo with tattooed pigment, and so some people choose to get artistic tattoos as a distraction.

Церемония награждения проходит в Кремле, где Тату исполняют свой музыкальный бестселлер «Я сошла с ума».

Remember, each cover up tattoo is unique, and what works for one person may not work for another. Consult with a professional tattoo artist who can guide you through the process and help create a design that you’ll love for years to come.

This collaboration ensures the track not only sounds exceptional but also receives the exposure it deserves across major global streaming platforms.

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